How to do a successful CrowdFunding

Crowdfunding.

The word drums up all kinds of visions for the average person. Small startups exploding in popularity overnight. Companies on the verge of financial collapse being saved by a capital injection received through crowdfunding.

Crowdfunding came into popularity at a time when it was desperately needed. As traditional loans became nearly impossible for new companies to get and angel investors became much pickier about their investments due to the burst of the dot com bubble, crowdfunding saved the start-up world by providing a way for these new and emerging companies to find the funding they need.

In fact, crowdfunding’s brilliance lies in a couple of small features:

1.    Companies typically do not have to pay back their funding. They receive donations rather than loans. This can be extremely beneficial for companies in the start-up stage, because paying back loans often cripples new companies that need all their cash for operating capital.

2.    Because funding is spread out between hundreds, or even thousands of investors, no one individual or company is taking any risk in the company’s potential failure.

3.    Unlike traditional investing, you won’t lose any of your company to investors. You won’t have to give a venture capitalist any control over your company, nor will you have to give anyone any stock. You keep 100% control and ownership.

Promotions & Generating Buzz

Once you’ve created an interesting project with a great video presentation, it’s time to get eyeballs on it. This means doing a lot of promotion, and hopefully generating a little viral buzz.

Rewards

One of the most important things you can do to get people interested is to offer interesting perks to people who donate money.

Social Media 

Don’t forget to use social media to generate interest. Ask everyone you to know to share your project on all of their social media accounts, and consider making social media accounts specific to your project.

Conclusion

Crowdfunding is a great way to get funds for your business or project, but always remember that if you fail to meet your funding goal, you won’t receive anything.

For this reason, it’s vital to estimate your true funding needs as closely as possible. Never ask for too much, because the more you ask for, the more likely it is you won’t reach your goal

SPECIAL!!! eBook available to download below.

In this eBook, you’re going to learn the secrets to setting up your crowdfunding project in order to give you the best possible chance at meeting or even exceeding your funding goal.

You’ll also learn how to use crowdfunding to promote a product before it even comes to market, potentially selling out your first run before you ever get past the prototype or development stage!